FLIPSIDE HAT CO. · CULT AMERICANA

Numbered runs. Never restocked.

Limited snapbacks, stitched in numbered runs. When they are gone, they are gone.

SHOP HATS
GET ON THE WIRE

The wire is the text list. It gets each drop's passcode first.

ST. LOUIS / COLUMBIA

Jamal
Roberts.

THE XX / SIGNATURE HAT

Jamal Roberts XX in Midnight Slate, with gold XX, four silver stitch blocks and the original FS side badge.

Embroidered in St. Louis.

$15 of every hat goes to Jamal.

PREORDER OPEN

PREORDER THE XX $45.00
Read Jamal’s story Delivery can take 5–10 business days.

THE RECORD

The runs sell out. Every numbered hat gets logged.

Runs sold out
4
Hats on the record
200
States represented
17
  1. Missouri The Fifty SOLD OUT
  2. Tennessee Tennessee SOLD OUT
  3. Texas Lone Star SOLD OUT
  4. Louisiana Defend the Boot SOLD OUT
  5. Drop 05 Incoming SEALED
Drop 05 snapback from behind, rear panel numbered 1 of 50, design sealed
DROP 05 FRONT: CLASSIFIED EVERY HAT NUMBERED 1/50 TO 50/50

NEXT RUN

Drop 05 is sealed.

50 numbered snapbacks. The wire gets the passcode before anyone.

  1. 01Get on the wire.
  2. 02The passcode lands about an hour before the door opens.
  3. 03Claim your number. It is yours for life.
GET ON THE WIRE

THE CURRENT LINEUP

What you can order now.

ALL HATS

THE REGISTRY

Every numbered hat is on the record.

Owner, number, state. Verify any serial, download the certificate, see the map.

OPEN THE REGISTRY

THE RECORD, IN THEIR WORDS

Worn hard. Reviewed accordingly.

4.7 out of 5 58 reviews of these hats

  • Quality of the hat and the embroidery is great- it even held up when I wore it out all day in the rain. It also holds its shape much better than all my other hats. Also a big fan of how 10% goes to NIL

    Madison BilottaThe Fifty, Drop 01Nov 12, 2025

  • Great design. Clean look and fits great!

    Paul GriggDrop 04: Defend the Boot

  • Third Flipside Hat purchase (Texas, Louisiana, 250). Just like the first 2, this 250 hat hit the mark! Great company with excellent customer care.

    Aunt TassieUSA 250 Snapback

  • Survived rain, sweat, gas station stops—still looks brand new. That rope doesn’t fray either.

    Zane L.The Fifty, Drop 01

  • Seems like it is a good quality cap. I have not wore it and plan to get an autograph and add it to my Mizzou collection. It is a beautiful hat

    Vaughn ShortJamal Roberts XX Midnight Slate

  • My son has the 250 and the Texas limited edition. He wears them and all his buddies love them. He’s a senior in high school and these kids are hard to please!Great job guys and great hats!!

    Clay MarshallUSA 250 Snapback

Read customer reviews

A selection from our customer reviews.